Find Your Perfect Fit
Ordering custom apparel should be simple—and choosing the right size is one of the most important parts of the process. Because every manufacturer designs garments differently, sizing can vary significantly between brands, product lines, and garment styles. A size that fits perfectly in one brand may feel smaller, larger, longer, or more fitted in another.
Our comprehensive Iconic Size Guide is designed to help you confidently select the best size before placing your order. Whether you're purchasing custom t-shirts, hoodies, polos, jackets, uniforms, headwear, children's apparel, or even pet apparel, you'll find sizing information, measurement instructions, and brand-specific guidance all in one convenient location.
We recommend taking a few simple body measurements and comparing them to the appropriate size chart whenever possible. Doing so helps reduce sizing uncertainty and ensures your finished apparel fits the way you expect. If you're between sizes, prefer a particular fit, or have questions about a specific garment, our sizing information throughout this guide will help you make the most informed decision.
Measure With Confidence For The Perfect Fit
Taking accurate measurements is the best way to ensure your custom apparel fits comfortably and looks professional. Whether you're ordering for yourself, your business, your team, your organization, or an entire group, measuring correctly before ordering greatly reduces sizing issues. The guidelines below apply to unisex, men's, women's, youth, toddler, infant apparel, pet apparel, and headwear.
Body Measurements
Always use a soft tailor's measuring tape and measure over light clothing or directly against the body. Keep the tape comfortably snug without pulling it tight.
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1Chest / Bust
Measure around the fullest part of the chest while keeping the tape level across your back. -
2Waist
Measure around your natural waistline, typically just above your hips and below your rib cage. -
3Hips (Women's Fit)
Measure around the fullest part of your hips while standing naturally with your feet together. -
4Height & Weight
While body measurements are most accurate, height and weight can help when using our Interactive Sizing Guide.
Special Sizing Categories
Some products require measurements beyond standard apparel sizing. Use these recommendations when measuring children, infants, hats, or pets.
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✓Youth, Toddler & Infant
Measure chest and height whenever possible rather than selecting a size based only on age. -
✓Headwear
Measure completely around the head about ½ inch above the eyebrows and ears where the hat naturally rests. -
✓Pet Apparel
Measure neck circumference, chest girth (widest part behind the front legs), and back length from the base of the neck to the base of the tail. -
✓Group Orders
Whenever possible, collect actual measurements from each individual rather than asking for their usual shirt size.
Measure Twice
Double-check every measurement before submitting your order to reduce sizing errors and improve accuracy.
Compare With Existing Apparel
One of the easiest methods is measuring a garment that already fits well and comparing those measurements to the product's size chart.
Every Brand Fits Differently
A medium in one manufacturer may fit differently than a medium from another brand due to cut, fabric, shrinkage, and intended fit.
Need Brand-Specific Sizing?
While these measuring guidelines work for nearly every type of apparel, every manufacturer has its own unique sizing standards. If you're ordering products from brands like Gildan, Bella + Canvas, Nike, Carhartt, Port Authority, Sport-Tek, Richardson, New Era, or dozens of others, we recommend using the Interactive Sizing Guide below. It uses your measurements, preferred fit, product category, and selected brand to help determine the size that is most likely to fit you or your team correctly before placing your custom order.
Interactive Sizing Tool
Find YourPerfect Fit
Not sure which size to choose? Answer a few quick questions and we'll recommend the best starting size based on your measurements, preferred fit, and the type of apparel you're shopping for. Every recommendation is tailored to help you find a comfortable fit before placing your order.
Calculating your fit
Comparing your measurements with brand-specific sizing…
Your recommended size
Fit analysis
Alternative sizes
Brand fit note
Sizing is a recommendation based on the measurements provided. Product cuts and personal preferences vary; check the product page size chart when available.